We started with a friend and I formulating our own skin-care & hair-care solid bars. After using them we knew we wouldn’t go back to conventional, liquid moisturisers or shampoos. There was not a complete personal care range on the market that was completely plastic-free, so we decided to start Zerolla and supply local refill and independent shops." Alessandro Rocchi, founder.


We started making products for likeminded people, interested in a more natural, sustainable and plastic-free lifestyle. By manufacturing these products we wanted to have complete transparency with customers as we believe knowing what you're putting on, and therefore in your body, is important. We believe that nobody should need to trade their wellbeing for beauty.

Our MISSION is to bring plastic-free packaging to a plastic-dominated market while still ensuring personal care is effective, organic and vegan & cruelty free. We’re committed to making a positive impact, on both your skin and the environment. We see a future where sustainable choices are the ONLY choices. Starting from the products we use daily: personal care.


We only use ingredients that are certified natural and organic as we recognise the nourishing and healing properties of nature. We guarantee as a company we are completely transparent.

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